We Recruit Marketing Managers and Product Managers
Learn more about Medical Marketing Jobs.
Virtually any for-profit business depends upon some type of sales and marketing function to exist. The business of healthcare is no different. There is a plethora of products and services offered in the medical field. These may range from pharmaceutical sales to medical devices to services such as healthcare plans, physical rehabilitation, home care, and a host of others. Every company or organization depends upon “getting the word out” by employing sales and marketing professionals.
Training and Education in Medical Marketing
Most pinnacle type marketing positions require a four-year degree from and accredited college or university. Those individuals with a Master’s in Business degree are preferred for these coveted roles. Approximately 90% of medical/pharmaceutical sales positions require these degrees to be considered for employment. Depending upon the position, it may not be critical regarding what discipline the candidate studied. Some clinical sales positions prefer someone with a science background, such as a degree in microbiology, while others are okay with simply a marketing degree. Recently, medical and pharmaceutical sales companies are looking more towards those with a more clinical background. These individuals can enter into the field and can communicate with prospective clients on a more consultative basis. Still, many other companies want individuals with strong business-to-business sales experience such as cell phones, copier, rental car, or uniform sales type backgrounds.
Salary in Medical Marketing
The compensation rewards of successful marketing professionals can be great. Most positions offer a generous base salary typically 70-90 K with additional bonus incentive plans typically offering between 5-20%. Marketing roles generally do not offer commissions.
Job Outlook in Medical Marketing
Although changes are occurring almost daily in the medical sales industry, the future looks bright. No matter what the government or healthcare plans elect to do, the fact is that America has an aging population that will demand medical services, supplies and products. To satisfy this demand there will be a need for product managers, clinical managers, territory representatives, regional managers, district managers, hospital and institutional managers, brand managers, compliance officers and a host of many other positions needed. Additional training, flexibility and education will help the assertive candidate win these positions. Even in tough economic times, top talent is always in demand.